Service · Training & coaching
1,000+ people trained Learn ads from someone who runs them daily.
One-to-one coaching, in-house team training and workshops on Meta Ads, Google Ads, tracking and funnels, taught inside real accounts, not slides.
By Mubeen Khan · Updated
The short answer
Mubeen Khan trains business owners and marketing teams in performance marketing: Meta Ads, Google Ads, conversion tracking, funnels and follow-up automation. Training is available as one-to-one coaching, in-house team sessions and workshops, online or in Dubai, and is taught in live ad accounts so people learn what to do on Monday morning. He has trained more than 1,000 people and still manages campaigns for clients across the UAE, USA, Australia and New Zealand.
- People trained in digital marketing
- 1,000+
- In sales and marketing
- 8 years
- Ad spend managed
- $5M+
- Businesses scaled
- 50+
Training formats

One-to-one coaching
For owners and marketers who run their own ads. We work in a live account, your own, fix what is costing money and build a weekly routine you can keep.
In-house team training
For marketing teams taking ads in-house. A structured programme on account setup, campaign structure, creative testing, tracking and reporting, followed by review sessions on the team's live work.
Workshops
Sessions for groups, academies and events, on topics such as WhatsApp ads in the UAE, Meta Ads for lead generation or tracking with GA4 and Conversions API.
What you can learn
- Meta Ads: campaign structure, Advantage+, audiences, creative testing, budgets and scaling
- Google Ads: search, Performance Max, local campaigns and keyword control
- Tracking: GA4, Google Tag Manager, Meta Pixel and Conversions API
- Funnels: offers, landing pages, forms and WhatsApp funnels
- Follow-up: CRM pipelines, instant replies and appointment reminders in GoHighLevel
- Reporting: reading the numbers that matter and making weekly decisions
Every topic is taught with real examples from accounts I manage, such as WhatsApp campaigns at AED 0.58 per chat and an e-commerce account at 7.58x ROAS.

How training runs
- Skills checkA short call to understand your goals, current accounts and what the team already knows.
- Programme planA written plan of sessions, topics and practical tasks, built around your business.
- Live sessionsOnline or in Dubai, working inside your own Meta, Google and analytics accounts wherever possible.
- Practice and reviewTasks between sessions, with feedback on the campaigns your team actually launches.
- Hand-overChecklists and a weekly routine so the skills stay in the business.
Course or practitioner training?
| Typical course | Training with me | |
|---|---|---|
| Taught by | Often a full-time trainer | A practitioner managing live ad accounts |
| Material | Generic slides and theory | Your accounts and real examples |
| Pace | Fixed syllabus | Built around your goals |
| Outcome | A certificate | Campaigns you can run and improve yourself |
Proof from real accounts
Training questions
Who is this training for?
Business owners who run their own ads, marketers who want practical skills, and companies building an in-house marketing team. It is not an academic course; it is practical training on the work itself.
Is training online or in person?
Both. Most coaching happens online, and team training and workshops can be delivered in person in Dubai or online for teams in other countries.
How much does marketing training cost?
It depends on the format, group size and number of sessions. I quote after a short call once the goals and scope are clear.
Do you give certificates?
I focus on practical skills rather than certificates. Meta and Google both offer their own official certifications, and I can point your team to the right ones.
Can you train my team and then support them?
Yes. Many teams start with training and keep monthly review sessions, where I check their campaigns and help with decisions.
Which topics are most popular?
Meta Ads for lead generation, WhatsApp campaigns for UAE businesses, Google Ads for local services, and tracking with GA4 and Conversions API.